Our Business

HTI Company Values



To be the first choice for innovative quality toys worldwide.



Through the pursuit of excellence we commit to deliver products and services that exceed expectations.



  • We are all passionate about business
  • We value and respect our worldwide team and believe their dedication and commitment will fuel our growth, ‘Our people are our business’
  • We commit to maximise our expertise and reputation within the industry to ensure we continue to be the partner of choice
  • We commit to deliver industry leading Quality Assurance
  • We commit to develop products that meet and exceed our customers’ needs through innovative solutions that deliver value
  • We commit to value all of our relationships and we will work in a trustworthy and ethical manner in all aspects of our business
  • We commit to provide an efficient, reliable and considerate service, keeping to promises and delivering consistently.

The UK’s largest independent designer and manufacturer of children’s toys

HTI has an international customer base of major retailers and a portfolio of hit brands.

Built on a simple principle – to supply quality must-have toys – we are committed to providing retailers with the right mix of brands, products, market insight and innovation to drive footfall and maximise category sales. 

Our in-house experts are some of the best in the industry – skilled in everything from product licensing, research, design and development to manufacturing, supply chain management and sales promotion support.

Our in-house experts are some of the best in the industry


We invest heavily in our own research and technology, which enables us to stay one step ahead of the competition and add real value to retail customers that span from discount to high end and everything in between.

Our diverse range of market-leading brands, products, customers and countries makes us ideally-placed to react to market changes and meet consumer demand.  So whatever your needs, you’ll know you’re in safe hands.