Established for 60 years, the company was founded on satisfying the customer’s need for the right product at the right price combined with great service. With this philosophy at its core, HTI continues to have a customer-focused, market-orientated approach to product development.
The company’s massive investment in tooling and R&D and unrivalled design and brand management capabilities have enabled HTI to develop core competencies in many key market categories.
Our dedicated and experienced brand management team is focused on continuous and proactive product development and innovation.
Concentrating on our product super categories to add value & invention to the toy market
Brand new for 2012 is own label Cosy Village. Cosy Village is HTI’s new in-house developed range of girls role-play toys for AW12. Inspired by current trends in the ‘real life’ home-wares market for bright contrasting colour palettes and patchwork pattern effects, HTI’s Cosy Village brand combines an array of visually striking role-play toys with a universally relevant conceptual story and some exciting new-to-market ‘magic’ play features. The Cosy Village Magic Bakery is a 360° play set with innovative new technology that enables multiple ‘magic’ features. When placed in the oven the bread bun ‘magically’ rises, the macaroon ‘magically’ turns different colours and the croissant ‘magically’ turns golden! Jam-packed with pretend bakery produce and baking accessories, the Cosy Village Magic Bakery offers a deliciously different role-play set with ultimate play value.