• Established in 1952.

    HTI is one of the UK’s largest independently owned designer and manufacturer of children’s toys, with 68 years’ experience supplying the world’s major retailers.


At HTI we have 7 categories we expertise in. Take a look to find out more in each category.



Pocket Money



About Us

Established in 1952, HTI is one of the UK’s largest independently owned designer and manufacturer of children’s toys, with 68 years’ experience supplying the world’s major retailers.

With offices and showrooms in the UK, Hong Kong, Germany and China, a truly global business with a vision to be the first choice for innovative quality toys worldwide. Our products are designed to give children across the world the opportunity to have fun and grow through creative and imaginative play.

Our Timeline

Our Heritage

Few toy companies have a heritage as rich as us!

Initially acting as an importer – sourcing products from China and selling them to wholesalers across the UK, our phenomenal expansion was kick-started by a move into manufacturing during the 1990s and the rest is history.

HTI Today

Our business presence now stretches across 66 countries, driving sales in our categories; roleplay toys, vehicles, dolls prams, wheeled and pocket money toys. A product portfolio that includes some of the world’s most recognisable brands, we are renowned for our experience, flexibility and efficiency in bringing new and original products from concept to creation. In an ever changing landscape, our own brands are becoming an incremental part of our identity with an expanding collection including Teamsterz and Evo.

Our Future

Emphasis on investing in product, people and processes to ensure we create exciting and innovative toys, so we continue to fuel little imaginations worldwide. Growing our presence in the market with our own branded products to compliment our licensed brands within all our core product categories.

Our Offices

Our head office, design studio, showroom and warehouse facility are based in Fleetwood, in the North West of England. The showroom is one of the largest commercial showrooms in Europe with over 2,000m² floor space dedicated to fully merchandised displays of our toy ranges.

HTI Group
Eastham House
Copse Road

E-mail: info@htigroup.co.uk
Telephone: +44 (0)1253 778888
Fax: +44 (0)1253 878711

Our Commitment


Committed to continuously focus on proactive product development and innovation!

A growing team of 18 designers, based across our UK and Hong Kong offices. Furnished with the latest cutting-edge technology; MAC’s, colour proofing printers, 2D CAD packaging plotters, mock-up room, spray booth and 3D printers, the design team are equipped to produce world class product with lightning speed efficiency.

Quality & Compliance

Whether we are assessing factories, installing quality procedures or simply being involved in the inspection service, quality is built into every aspect, with an in-house Quality Assurance function comprising of 21 personnel, located in the UK and Far East

Our team has extensive experience gained across manufacturing, supply, retail and laboratory backgrounds. Regularly working closely with test houses, trade and retail organisations to ensure awareness and the ability to react quickly to changing legislation and customer requirements.

Product and Development

A supplier base in China built up steadily for over 25 years, ensuring that the highest standards of quality are met. Our team are continually researching market trends, new materials and manufacturing techniques ensuring we remain relevant in a fast-moving market place, along with continuously investing in product development. The development process follows a successful critical path process delivering on time innovation to the business.


Operates from an extensive UK head office and warehouse facility, across a 14 acre site, with a comprehensive warehousing, storage and distribution operation.

  • The 30,000m² freehold warehouse facility in the UK has a capacity of 10,500 racked pallet locations with additional bulk storage.
  • More than 100 million HTI products are dispatched each year.
  • Over 700 containers are imported into the UK each year.
  • HTI’s warehouse operation is supported by a sophisticated computerised warehouse management system.
  • On-site added value repackaging and fulfilment facility.
  • Customs and Excise approved bonded warehouse.
  • Long standing relationships with excellent transport service providers, accommodating the smallest package to full trailer loads.

Our Customers

No other UK toy company has greater penetration of the market.

Established relationships with many major international customers, utilising an extensive distributor and agent network to maximise global sales coverage across all key geographical territories.

Supplying to all levels of the UK toy industry, from major high street and grocery retailers, mail order and internet accounts to independents, value retailers & wholesalers.

HTI  |  Eastham House  |  Copse Road  |  Fleetwood  |  Lancashire  |  FY7 7NY  |  UK

Legal Info  |  Green Policy  |  info@htigroup.co.uk  |  Tel: +44 (0)1253 778888  |  Fax: +44 (0)1253 878711